E-cigarettes – Are they the best way to stop smoking?

If you were to conduct a survey among smokers you would find that a vast majority of them have tried to quit smoking at least once. Every year between 20 and 30 percent of the smokers try to get away from the cigarette. Every smoker knows how harmful smoking is, and yet most of them find it very hard to break the habit. In order to give up smoking, or just to reduce the number of cigarettes smoked, it takes strong willpower and determination. Even if the electronic cigarette is not intended to help you quit smoking, it has already helped many smokers to give up smoking for good. Enthusiastic users report that the e-cigarette can be much more helpful than other means of cessation. A study by the Centre for Interdisciplinary Search Research (ZIS) in Hamburg found that ninety... Read more
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The History of Vaping

The e-cigarettes are relatively a new phenomenon; the products that we know and love today have only entered the market rather recently. Since then, a lot has happened and a lot of vaping devices and a wide range of juices have been made available. Vaping remains to be a new and fascinating experience. However, is it a recent development? The beginnings of the e-cigarette The first e-cigarette dates back to 1963 when an American, Herbert A. Gilbert, came up with the idea of the electronic cigarette. He invented the first e-cigarette with a built-in liquid container, resembling the tobacco cigarette. His device worked a bit differently than the ones that are available today. However, the end goal was the same; to stimulate the smoking experience and to provide a healthier alternative to smoking. Two years later, in 1965, the patent... Read more
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Networking | Making Links in the Vape Industry

With the increasing demand for e-cigarettes and accessories, the possibility of professional interaction with industry experts and customers is also increasing. Networking is becoming more important. The establishment and maintenance of business contacts is a success factor that should not be missed by any vape shop owner. It can be said that networking should be part of every vape shop owner’s marketing plan as it is an inexpensive and effective way to grow their company. A functioning network of interpersonal contacts is crucial for business success. Good networking gives you new ideas and opportunities, new potential customers, visibility and sustainable business growth. New Opportunities The largest benefit about networking is meeting like-minded people with the same goals. Networking with such people will open routes to new opportunities in the future. This will mean new business sales strategies and cooperation for... Read more
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How to advertise your vape shop on social media

Nobody can deny the increasing role and share that social media platforms have on every businesses marketing plan. With the increased use of smart phones and the high number of people being active in these platforms, it is undisputablly a great medium to advertise your business. However, with the new laws regulating tobacco and vaping products in force, Tobacco Products Directive, the majority of social media platforms have banned advertising of vaping products on their platforms. For example, Facebook has prohibited vape related Facebook Ads. Nonetheless, these restrictions should not deter your vape company from successfully using your social media platforms to generate clicks, leds, likes and increase your brand exposure as well as a bigger customer base. Social media marketing can also reflect how successful your vape business is. Nowadays, people tend to judge businesses by their social media... Read more
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Clone vape mods

Cheap copies of popular products are not a new thing. We all have seen imitations of famous brands from purses and bags to clothes and Smart phones. Although vaping is a relatively new industry, it has not managed to save itself from the counterfeits. You can find in some vape shops or on certain websites vape mods that are too cheap. So you might wonder what is wrong with that. They have the same features and functions why you should pay more. There are two sides of this, some people say clone vape mods are stealing someone else’s work and reputation and others would say that those products are priced too high and they seem not to afford them, therefore, they decide to buy a clone. What are clone vape mods? As the name implies, clone vape mods are identical... Read more
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Buying your first box mod? Guide for beginners

Buying your first box mod can be a very confusing experience. Depending on where you go or who you ask, people are going to tell you a lot of different things because it is all relative and subjective. Before guiding you through your first box mod let’s see the different types of mods that are out there. If you remember, in the very beginning there were not many options you could choose from because the only vaping devices were these simple vaping e-cigarettes. They were coming together with the battery, atomizer and a tank, all build in one cylindrical shaped unit. These e-cigarette devices were small and low powered and they were missing a lot of features which you can find in box mods.   These small devices are not able to deliver a great vaping experience because they offer limited... Read more
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Customer groups and how to target them

The vape market is growing at an incredible rate and gaining popularity all around the world. The reason why people choose to vape depends on different factors such as their age group, country and region, profession and lifestyle, and many more. However, one thing seems to be sure, the e-cigarette market will continue to grow. The innovative products are believed to be the main reason that contributes to the increase in sales of vape products. Secondly, e-cigarettes are perceived to be an effective way to quit smoking for good, and therefore people switch to vaping as it is seen as less toxic and  helps avoid second-hand smoking effects. Furthermore, the wide range of vape juices entering the market satisfy the constant changes of customers’ demands, which is another reason why people opt for vaping; thereby stimulating the increase of the... Read more
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Innovation in the market

Innovation in the market, and how to keep up The history of innovation is as old as humanity itself. What started with fire now seems to know no limits. The generation of new ideas is very important to a business in order to be able to improve its processes, bring innovative products and services to market, boost its efficiency; and, most importantly, increase its profitability. However, innovation is a double-edged sword. On one side, there are the continuously changing products and services, but on the other hand, you might be left out and lose to your competitors if you do not keep up with it. The vaping market is no different. According to “Global E-Cigarette and Vaporizer Market Analysis & Trends – Industry Forecast to 2025” report, the e-cigarette, and the vaporiser market are projected to grow 20.8%, reaching into... Read more
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Nicotine Salts – What’s the Difference?

Nobody can deny that the vaping industry is in constant development.  As its success is based on innovation we are regularly witnessing new products and ingredients being introduced to the market. The new ingredient which is taking the vaping world by storm is Nicotine Salts. But what has made Nicotine Salts the newest buzz of the vaping market?  Essentially we know that people who vape started it as an alternative or in order to give up smoking altogether. From all the nicotine derivatives found in cigarettes, Freebase nicotine was the only type of nicotine used in vaping industry. However, Nicotine Salts are now believed to be the most effective in helping smokers to quit cigarette smoking, due to higher nicotine content they contain. Before describing what Nicotine Salts are and how they are changing vaping experience, let’s differentiate between the... Read more
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TPD Regulations for Dummies

TPD or Tobacco Products Directive is a directive of the European Union which regulates sale and merchandising of tobacco and its related products in the EU. You might be surprised why are we covering this directive because the directive is designed to regulate the tobacco industry; however, it also deals with vaping. But don’t worry because we have come up with five key principals that we think they are very important to you and to the vaping industry. So let’s get to the main five main principles one by one and see how they affect vapers and the industry. Principle 1: 10ml on e-liquids The first major transformation the TPD has brought to vaping industry is e-liquid containing nicotine cannot be sold in bottles more than 10ml. So it means the maximum size you can buy for e-liquid in a... Read more
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How do you open a vape shop

You’ve finally done it.  You’ve built up the capital, you have investors lined up, you have made connections in the industry after attending conventions, you have suppliers – all the standard aspects of a business model you need are in place.  Years of reading Business For Dummies, mind-numbingly dull college courses and endless re-watchings of the Alec Baldwin monologue from Glengarry Glen Ross are about to pay off.  Maybe you took out a second mortgage on your house, maybe a first.  Maybe you fancy yourself the entreprenuer and are looking to expand into a newo market.              But it’s time to hit while the fire is hot, and vaping, both in technology and popularity, is a niche that hasn’t been bled dry.  As long as there’ll be smokers, there’ll be a need for a vape shop.  But you want yours... Read more
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